Kuromi Drink Pop-Up Arrives for World Kuromi Week!

For Sanrio fans all across the world, the mischievous and goth-styled Kuromi is among one of the most popular. With her fashionable hat and dark color pallet, she contrasts her friend My Melody well, and this month fans get to dedicate an entire week to her with World Kuromi Week!

To kick off #WorldKuromiWeek, Sanrio will be hosting a special Kuromi Drink Pop-Up Shop in Tokyo and Osaka! This limited-time store will be decked out completely with Kuromi motifs, and will feature completely customizable drink orders.

Those who attend the pop-up shop can build their own Kuromi-styled bottled drink, choosing everything from the flavor, acrylic toppers, tags, and stickers. There will also be an exclusive photo spot to take the perfect Instagram-worthy shot with your creation.

The drinks will be available in 8 different flavors: pink lemonade, strawberry, pineapple, yogurt, peach, blue Hawaiian lemonade, blue Hawaiian yogurt, and mango.

The fun doesn’t stop there, though. A massive Kuromi will be riding on the back of a Kuromi advertisement truck for the duration of the event, traveling between Tokyo, Osaka, and Nagoya.

Other countries will get their own events to join in on the festivities as well, with China, Taiwan, and South Korea, each with their own different Kuromi goods, campaigns, and events throughout the week, with Europe and North America receiving their own celebrations at a later date.

The pop-up shop will be held from October 20th to October 24th in Shinjuku, and then from October 29th to October 31st in Osaka, with advance ticket lottery applications available online here. Be sure to stay tuned for other exciting announcements for World Kuromi Week, and check here for all the details!

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