With Pokemon Sleep taking both Japan and the world by storm and encouraging fans to rest up, Family Mart stores across Japan are ringing in the summer with an all-new collection of items, dubbed the Pokémon Sleep Campaign! This event, the first collaboration between the game and a convenience store, will feature exclusive collaborative food, products, and prizes.
In Family Mart’s Convenience Wear line, two new Pokémon-themed items are part of the event: the first is a compact towel in the shape of Snorlax and Pikachu which can be used as a standalone pouch, towel, or both. It features the sleepy motif and imagery found throughout Pokemon sleep, especially with Pikachu sleeping on Snorlax’s belly!
The second item is the Mini Blanket, featuring a “life-sized” Pikachu design, making it perfect for a cozy nap and also highlighting the sleepy motif. Aside from these lifestyle items, food and snack items are also part of the promotion, such as pineapple frappes with jelly pieces for added texture. They come in two designs, featuring Pikachu in a relaxed pose or Snorlax enjoying a nap.
Additionally, customers who buy any two jelly drink products will receive a Pokémon Sleep scented paper charm. There are five different charms to collect, featuring Pikachu, Snorlax, Togepi, Slowpoke, and Eevee.
The Pokémon Sleep campaign runs from June 4th to June 24th, 2024, and while supplies last, Pokemon fans would want to head to their nearest Family Mart to grab these adorable, comfy goods before time runs out!